Texting While Driving PSA
As of late March 2021, this PSA was being aired on WGAO.
This PSA was produced keeping in mind that it could potentially be aired on Dean College’s radio station, Power 88. Most people who listen to the radio these days listen to it while in the car. I wanted to grab the attention of the listener with the sirens, then outline the potentially devastating consequences of distracted driving. The annoying nature of the sirens was intentional so that the PSA would be memorable. I wanted listeners to think of the PSA, and the 3,142 lives lost to distracted driving in 2019, each time they thought of picking up their phone while driving.
